Content Marketing Specialist (AI-focused)

Marketing
 · 
Remote, India

About us:

Attri is an AI organization that helps organizations initiate and accelerate their AI efforts. We provide the industry’s first end-to-end enterprise machine learning platform so that businesses can focus on building ML and not infrastructure. Our flagship platform supports various tools required at every stage of the ML lifecycle.

Our AI experts also assist businesses in building state-of-the-art machine learning solutions with the best technology and guidance. Our motto has always been to redefine businesses by harnessing the best of technology. From ideation to execution and beyond, we take pride in bringing our unique approach to businesses and focus on delivering the best to our customers.

We are a global team with our people spread out across different countries. We strive to build a diverse team of passionate people who believe in bringing change through their work.

Job Description:

We are looking for a talented and motivated Content Marketing Specialist to join our team. The ideal candidate will have experience using generative AI tools to create high-quality and engaging content for a variety of channels, including blog posts, social media, case studies, white papers, and e-books.

As a Content Marketing Specialist, you will be responsible for creating and executing a content marketing strategy that aligns with the overall marketing and sales goals of the company.

Key Responsibilities:

  • Utilize generative AI tools to create high-quality, engaging, and informative content that helps establish the company as a thought leader in the AI industry
  • Work with the marketing team to develop a content marketing strategy that aligns with overall business and sales goals
  • Create and manage a content calendar, ensuring regular and consistent content distribution across all channels
  • Collaborate with other departments, such as sales and product development, to ensure all content aligns with the overall messaging and positioning of the company
  • Measure and track the performance of content and make data-driven decisions to optimize and improve the effectiveness of content marketing efforts
  • Utilize NLP and other AI-based technologies to improve content performance and optimization
  • Experience or knowledge in using prompt engineering to generate text, specifically in the field of AI and Machine Learning, such as GPT-3, to improve content performance and optimization, and to increase the efficiency of the content creation process.
  • Stay up-to-date on the latest industry trends and technologies related to AI and content marketing

Qualifications:

  • Bachelor's degree in Marketing, Communications, or related field
  • 2+ years of experience in content marketing, with a focus on utilizing AI and generative tools for content creation
  • Experience in B2B marketing and technical writing is a plus
  • Strong understanding of SEO, analytics, and content distribution
  • Strong writing and editing skills, with the ability to adapt content to different audiences and formats
  • Excellent project management and organizational skills, with the ability to manage multiple projects simultaneously
  • Strong collaboration and teamwork skills, with the ability to work effectively with cross-functional teams
  • Strong understanding of AI and machine learning technologies and experience in developing and implementing AI-based solutions for content marketing is a plus.

Benefits

  • Competitive Salary 💸
  • Health insurance 🏥
  • Support for continual learning (free books and online courses) 📚
  • Reimbursement for streaming services (think Netflix) 🎥
  • Reimbursement for gym or physical activity of your choice 🏋🏽♀️
  • Leveling Up Opportunities 🌱
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